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Carbon & Finch- Top 5 Tips to boost your business
“Buyers don’t believe anything you have to say to them about your product or service until they first believe in you.” – Deb Calvert Understand your customers. The first step to selling anything is understanding your customers and their needs. What are they looking...
7 Social Media terms you need to know
Analytics Can be used to track and measure the performance of your social media campaigns. You can use analytics to determine how many people saw your posts, how many people clicked on them, how much traffic they drove to your website, and what kind of engagement they...
Is your Marketing working for you?
What do you want most as a Business Owner? Sales/Orders/Bookings – that’s what pays the bills. And if you’re not selling, you need to be Marketing. The purpose of marketing is to build a database so you can start talking to an audience and then get to a point where...
Using IT as a Business Time Saver
Many of us have been in a position where we are being pulled in every which way. We live increasingly busy lives and our attention and focus are being pulled between work, family, friends, side hustles etc. All of this can lead to feelings of being swamped, and...
5 Biggest Cybersecurity Mistakes
From increasingly sophisticated forms on ransomware to the rise of hacktivism, hackers are constantly and quickly improving their cyber attacks. Organisations are being forced to implement new defenses to prevent such threats. Yet despite the growing threat, many...
Microsoft Teams Tips
Preview Your Video When you're in a meeting, preview your video before you turn on the camera: Hover over 'turn on camera' to preview your video Preview how you'd like to appear: Select 'blur my background' to blur your background Select 'more background effects' to...
How To Adopt Technology as a Small Business
"41% of SMBs say they’re unaware of which solution is right for their business" Many small businesses find that the fast-paced growth of the technology industry can make it difficult to know the right time to adopt new tools. But few understand that waiting too long,...
Why You Should Review Your Goals
A great deal of us begin the year by setting ourself goals we want to accomplish by the start of the following year. These goals are often then locked away only to be looked at again when we hope to have achieved them. However, not only does this encourage goals to be...
Technology Trends 2023
Technology is advancing at an accelerating rate, and it's not just new technologies that are evolving. As the entire world of IT changes, it is vital to stay updated with the latest emerging technologies and newest trends. If you are an IT professional, the changes in...