“Buyers don’t believe anything you have to say to them about your product or service until they first believe in you.” – Deb Calvert Understand your customers. The first step to selling anything is understanding your customers and their needs. What are they looking...
Analytics Can be used to track and measure the performance of your social media campaigns. You can use analytics to determine how many people saw your posts, how many people clicked on them, how much traffic they drove to your website, and what kind of engagement they...
Many of us have been in a position where we are being pulled in every which way. We live increasingly busy lives and our attention and focus are being pulled between work, family, friends, side hustles etc. All of this can lead to feelings of being swamped, and...
From increasingly sophisticated forms on ransomware to the rise of hacktivism, hackers are constantly and quickly improving their cyber attacks. Organisations are being forced to implement new defenses to prevent such threats. Yet despite the growing threat, many...
Preview Your Video When you're in a meeting, preview your video before you turn on the camera: Hover over 'turn on camera' to preview your video Preview how you'd like to appear: Select 'blur my background' to blur your background Select 'more background effects' to...
"41% of SMBs say they’re unaware of which solution is right for their business" Many small businesses find that the fast-paced growth of the technology industry can make it difficult to know the right time to adopt new tools. But few understand that waiting too long,...
A great deal of us begin the year by setting ourself goals we want to accomplish by the start of the following year. These goals are often then locked away only to be looked at again when we hope to have achieved them. However, not only does this encourage goals to be...
Technology is advancing at an accelerating rate, and it's not just new technologies that are evolving. As the entire world of IT changes, it is vital to stay updated with the latest emerging technologies and newest trends. If you are an IT professional, the changes in...
What was your background? My background is computer programming. I have started coding at school and went on to obtain Bachelor’s degree from Kiev University of Information systems and technology in programming and software engineering. I have since worked with...
I come from a Computer Science background, and spending overall 14+ years of experience in the Tech Industry performing multiple roles with the main one being the role of a Quality Assurance Engineer/Software Tester in different companies over the years and currently I work for CARBONANDFINCH.
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